GTM BOSS

GTM BOSS, accessed via our client portal, has a wide range of powerful features to facilitate collaboration with our team on projects, as well as provide operational systems cover for early start-ups or where a particular project needs to be run outside of a company’s existing systems.

A key benefit of GTM BOSS is the ability to prototype new GTM processes and data modelling without the need to modify any existing live production systems. We can work together to model market segmentation across the field sales team, BDRs, and engage marketing support, all without the cost and risk of customising your live systems.

The system is also pre-configured with the SUM Framework GTM approach, making it easier to demonstrate some of the Framework’s concepts and data models and facilitate shared understanding among GTM teams and executive leadership.

Access to GTM BOSS is included free of charge to our GTM Solutions clients and is also available for a monthly fee for non-clients.

Through our client portal and GTM BOSS, clients benefit from:

  • A collaboration space for developing ideas and general knowledge sharing.
  • A basic CRM to help with business transformation, defining addressable market and sharing account intelligence, running joint pipeline generation and deep dive research for large enterprise targets.
  • A basic EDMS to host shared documentation and facilitate business operations.